For Benefits & Insurance Brokers

Broker protection, in writing.

We don't quote or sell employee benefits. Not medical, dental, vision, life, disability, voluntary, or anything else on a benefits brokerage statement of services.
We don't accept BOR (Broker of Record) letters. If a client tries to switch their benefits to us mid-engagement, we decline. Your AOR is safe.
We work alongside you on open enrollment. If your client uses Konnect for HR, we collaborate with you on enrollment communications, employee education, and benefits questions, never around you.
We refer benefits work to you. When our HR clients need a broker, you go on our short list.

When to refer

The signals that mean "send this one to Konnect".

If your client is saying any of these, they're a fit. Most brokers know within a single conversation.

"My HR person just quit"

Sudden HR vacancy at a 20 to 250 person company. They need coverage tomorrow and a long-term answer next quarter. Fractional HR leadership is our wheelhouse.

"We just got hit with a complaint"

DOL audit, EEOC charge, harassment complaint, wage and hour issue. They need someone who knows what they're doing in the room with them. We bring CHRO-level depth.

"Our handbook is from 2019"

Stale policies, multi-state mess, no real compliance posture. The Konnect Audit catches what's exposed and the Konnect HR team fixes it.

"We're trying to figure out AI for HR"

They're either buying tools and watching them fail or they're frozen. Konnect AI plus the change management to actually roll it out is the only thing on the market that does both.

"We're growing too fast for the HR we have"

Headcount tripled in 18 months, the office manager is doing HR on the side, the founder is signing employee files. Konnect gives them a real HR function without the overhead.

"Our payroll system isn't enough"

They bought Paylocity, ADP, or Paychex and discovered software doesn't run HR for them. We're the people side of the platform they already pay for.

What Konnect does

A complete HR function. Without the overhead.

Konnect HR Services

Outsourced HR for 20 to 250 person companies. Three tiers (Standard, Advanced, Elite) ranging from pooled advisory to a fully embedded HR team. Bundled with our AI assistant Sophie.

Konnect AI (Sophie)

An AI HR assistant that handles 40-60% of routine employee questions (PTO, benefits, policy, payroll basics). Reduces HR ticket load and lets the human team focus on real work. White-labeled to the client.

Konnect ER

Self-service employment law and policy compliance platform for under-20-EE companies. Multi-state policy library, document drafting, alerts. The bridge product before they need a real HR partner.

Konnect Ed

LMS for compliance training, onboarding, and internal upskilling. Add-on to any HR engagement.

Managed Payroll

For clients without a payroll system or with a broken one. Pass-through with markup, system-agnostic.

The Konnect Audit

Free, structured HR assessment across 8 categories. The starting point for almost every client engagement and the highest-converting first step in our sales process.

How the broker program works

From referral to payout.

1

You submit the referral

Use the form below or send Jamie a direct email. Tell us who they are, what you think they need, and how you want us to introduce ourselves (warm intro mentioning you, cold outreach without your name, or you'll do the intro yourself).
2

Jamie reaches out within 1 business day

Personally. Every broker referral is handled by our CEO until the program is large enough to warrant a dedicated channel manager. We offer the Konnect Audit as the no-pressure first step.
3

Status updates at 30, 60, 90 days

You always know where the deal is. If they sign before 30 days, you'll know within a week. If they pass, you'll know why so you can keep your relationship clean.
4

Reward paid 30 days after month 6

When the referral has been an active, paying Konnect client for 6 full months, the broker reward pays out 30 days later. Tiered by client size. Reported on Form 1099. Direct deposit or check.

Broker reward structure

Paid out by client size, paid out clean.

Konnect's broker reward is a one-time cash bonus when a referred client becomes active and stays active for 6 months. Tiered by the size of the client. Specific tier amounts are finalized and provided in your Broker Referral Agreement when you join the program.

Client size at signing

Reward type

10 to 25 employees

Tier 1 cash bonus

26 to 50 employees

Tier 2 cash bonus

51 to 100 employees

Tier 3 cash bonus

101+ employees

Tier 4 cash bonus + ongoing residual option

Want the specific dollar amounts? Send your first referral or email partners@hrkonnect.com and we'll send the full Broker Referral Agreement. Or download the Partner Kit (link below) which includes the schedule.

Send a referral

Tell us who needs us.

Two minutes. We handle the rest. You stay the broker.

About you

First name*

Last name*

Your email*

Your firm*

About the client

Company name*

Their contact name*

Their title

Their email

Approximate headcount

What does this client need? Anything we should know?*

How should we introduce ourselves?*

By submitting, you confirm Konnect's broker protection terms apply: we will not solicit benefits work, we will not accept BOR letters, and we will keep your AOR intact.

Broker FAQ

The questions every broker asks first.

Will you ever try to take my benefits relationship?

No. It's contractually prohibited in our Broker Referral Agreement. We don't quote benefits, we don't accept BOR letters, and we don't have an in-house benefits arm. The HR services we sell have no overlap with what a broker sells.

What if my client asks Konnect for benefits help directly?

We refer them right back to you. If they don't have a broker, you go on our short list of brokers we recommend. Our HR clients are a meaningful pipeline of benefits work for the brokers who refer to us.

How does Konnect collaborate with brokers during open enrollment?

We work in lockstep with you. Our HR team handles employee communications, education sessions, enrollment support, and Q&A on the HR side, while you handle plan design, carrier negotiation, and benefits decisions. Your client gets a unified experience and you get a force multiplier during the busiest season of the year.

What if my client is already a Konnect client and wants me to be their broker?

We'll happily introduce you. Send a note to partners@hrkonnect.com and we'll connect you to clients in your geography or specialty.

When does the reward pay out?

30 days after the referred client's 6th month as an active, paying Konnect client. Reported on Form 1099. Direct deposit or check, your preference.

What if the deal closes but doesn't last 6 months?

No payout. We hold to 6 months active to make sure the deal is real and the relationship is healthy. This is standard across the industry (PEOs, HCM platforms, HR services firms all use this gate). If a deal you sent us churns, we'll talk to you about it directly.

Can I be on a Konnect channel partner list publicly?

Yes, if you want. We're building a Channel Partner directory on hrkonnect.com that listed brokers can use as a credibility marker with their own clients. Ask Jamie when you sign the Broker Referral Agreement.

We don't sell insurance. Your renewal stays yours.